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Ashdoui is a weaving technique used by the nomads of the Sahara and the Siroua pre-Saharan massif in the Anti Atlas.
- This technique makes the carpet stronger and more resistant to the nomads' travels. It's a sturdy carpet that keeps warm in winter too, and it's the same technique they use for bournous and djellabas.
- Made of pure wool and always the work of nomadic women.
- I have the privilege of meeting the women of Siroua through my work as a mountain guide.
- We were able to come up with this idea, which enabled us to make these beautiful carpets.
- 2m/3m and wash at 30°.
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Ashdoui is a weaving technique used by the nomads of the Sahara and the Siroua pre-Saharan massif in the Anti Atlas.
- This technique makes the carpet stronger and more resistant to the nomads' travels. It's a sturdy carpet that keeps warm in winter too, and it's the same technique they use for bournous and djellabas.
- Made of pure wool and always the work of nomadic women.
- I have the privilege of meeting the women of Siroua through my work as a mountain guide.
- We were able to come up with this idea, which enabled us to make these beautiful carpets.
- 1m50/2m and washing at 30°
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Ashdoui is a weaving technique used by the nomads of the Sahara and the Siroua pre-Saharan massif in the Anti Atlas.
- This technique makes the carpet stronger and more resistant to the nomads' travels. It's a sturdy carpet that keeps warm in winter too, and it's the same technique they use for bournous and djellabas.
- Made of pure wool and always the work of nomadic women.
- I have the privilege of meeting the women of Siroua through my work as a mountain guide.
- We were able to come up with this idea, which enabled us to make these beautiful carpets.
- 2m50/3m and washing at 30°
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Simple pure wool rug, knotted cream color decorated with black lines. This rug is the fruit of the creative imagination of the weavers, combining features and designs that deviate from traditional patterns. Perfect for use as wall decoration, this rug reflects our close collaboration with Amazigh artisans. Together, we are breathing new dynamism into carpet weaving in Morocco, celebrating both innovation and tradition.
- Dimensions: 2m x 1.12m
- Care instructions: Wash at 30°C
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Tableau rug inspired by the drawings of the famous painter Keith Haren.
- With its bright colors and these regular strokes, it is a new challenge for women to prove their know-how and the idea of combining the art of the brush with that of hand weaving.
- This rug can adorn a wall or be used as a floor rug.
- 116 cm/78 cm and wash at 30°.
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Tableau rug inspired by the drawings of the famous painter Piet Mondrian. With its bright colors and regular strokes, it is a new challenge for women to prove their know-how and the idea of combining the art of the brush with hand weaving. This rug can adorn a wall or be used as a floor rug. 200 cm/140 cm and wash at 30°
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Contemporary rug with an oriental touch.
- Handmade by weavers from the Zat Valley.
- It is a flat-woven rug, pure wool with natural tint, inspired by the modernized Ashdoui technique. This work is the result of the observation and imagination of the weavers.
- Each rug is woven differently for you, and can be made to measure depending on the color and size chosen.
- 1m/80cm and wash at 30°
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Contemporary rug with an oriental touch.
- Handmade by weavers from the Zat Valley.
- It is a flat-woven, pure wool rug with a natural color.
- This work is the result of the observation and imagination of the weavers.
- Each rug is woven differently for you, and can be made to measure depending on the color and size chosen.
- 2m10/70cm and wash at 30°
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Contemporary rug with an oriental touch.
- Handmade by weavers from the Zat Valley.
- It is a flat-woven, pure wool rug with a natural color.
- This work is the result of the observation and imagination of the weavers.
- Each rug is woven differently for you, and can be made to measure depending on the color and size chosen.
- 2m/1m50 and wash at 30°
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Small Mandala Rug: The Art of the Endless Knot Inspired by the drawings of mandalas symbolizing the endless knot, this rug once again represents the remarkable know-how of the weavers of the Zat valley. Thanks to this new concept, we have developed an innovative weaving technique, constantly pushing the limits of progress alongside these exceptional women. Hafida has forged a very strong bond with the mountain artisans, consolidating a partnership of creation and innovation. Each rug is unique, woven especially for you, and can be personalized to your color and size preferences.
- Dimensions: 80 cm x 1.20 m
- Care instructions: Wash at 30°
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The Zat valley rugs reproduced by Souad: This rug was born from a particular inspiration: by observing a painting by Henri Matisse, Souad designed this unique piece which combines art and craftsmanship. The result is simply superb; This magnificent rug reproduces the essence of the painter's masterpiece, flatwoven for ideal use as a decoration at the foot of the bed in children's bedrooms. Its style which combines authenticity and modernity makes it a perfect complement to any contemporary interior. The minimalist design fits harmoniously into modern decors, adding a touch of subtle elegance. Hafida, always close to these exceptional artisans, visits them regularly and strives to promote their remarkable work. Each rug is unique, woven specifically for you, and can be personalized according to your choice of color and dimensions.
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Contemporary rug with an oriental touch.
- Handmade by weavers from the Zat Valley.
- It is a flat-woven, pure wool rug with a natural color.
- This work is the result of the observation and imagination of the weavers.
- Each rug is woven differently for you, and can be made to measure depending on the color and size chosen.
- 95 cm/75 cm and wash at 30°